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Paul David on Communicating Purpose

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It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with with Paul David, CEO and Co-Founder of Literal Humans.

Launched in June 2020, Literal Humans is a creative marketing agency that helps mission-focused brands tell their stories and develop emotional, human connections with their customers.

Prior to launching Literal Humans, Paul led an illustrious career in education and non-profit management, receiving a Doctoral in Education Leadership from Harvard Graduate School of Education, before pivoting towards the world of marketing and content strategising.

In our discussion, we delved into:

  • Paul’s experience working under Obama during his 2008 presidential campaign
  • The importance of listening to contrary opinions in order to develop emotional resistance, mental toughness and intellectual inspiration 
  • The shift towards hyper-curation in marketing and need to curate and filter the right message

I hope you enjoy.

John Higginson, Founder & CEO of Higginson Strategy


John Higginson is the co-founder of Higginson Strategy. He is a former national newspaper political editor. He is the host of the Communicating Purpose podcast and editor-in-chief of Comment Central.

Interested in being a guest on the Communicating Purpose podcast? Email [email protected]

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